Announce your pitch
Post the date, place and pitch number to your followers and tag the organiser.
Guide hub
Marketing and promotion for event traders
Tell people where you will be before the event, make your stall easy to spot on the day and give visitors a way to find you afterwards. Branding, social media and a Google Business Profile all help. These guides cover each one.
RB
Written by Ryan BrachaSpecialist in marketing and health and safety compliance
The short answersBefore On the day After Online
Four ways to get noticed
Stand out
A branded gazebo, a clear sign and consistent colours help people find you in a crowd.
Keep in touch
With permission, collect contact details and point people to your website or social page.
Be easy to find
Keep your business name, details and photos consistent wherever people look for you.
The guides
Every guide on marketing and promotion
Branding your market stall
Colours, signage and a simple look that people remember.
Social media for event traders
What to post before, during and after an event.
Getting found on Google as a market trader
Setting up a Google Business Profile and keeping your details consistent.
Gazebo branding and printing
Printed canopies, banners and signs for a stall.
Collecting customer details for repeat sales
Asking for contact details with permission and using them well.
Photographing your stall for social media
Simple tips for photos that show your products at their best.
Common questions
Marketing and promotion: frequently asked questions
How do I promote my stall before an event?
Post the event name, date and your pitch location on your social channels, tag the organiser and share a photo of what you will be selling.
Do I need a website to trade at events?
You can trade without one, though a simple page or social profile gives customers a place to find you afterwards.
What is a Google Business Profile?
It is a free listing that shows your business in Google Search and Maps. Keep the name, hours and photos accurate.
Is it worth printing my gazebo?
A printed canopy or banner makes a stall easier to spot and remember. Choose a clear design with your name and what you sell.
Can I email customers I met at an event?
Only with their clear permission. The Information Commissioner's Office explains the rules on marketing messages.
From Gala Tent
Branding for your stall
A clear, consistent stall is easier to spot and easier to remember. Gala Tent prints gazebo canopies, banners and signage for traders.
More from the Gala family
Useful pages on our sister sites
Event Industry Trader is published by Gala Tent. These pages from Gala Tent and the wider Gala group go further on the kit, branding and payments covered here.
Sources
Where to check the rules
Rules vary by council and by event. Confirm requirements with the organiser and the relevant authority before you act.